the Brand Graph™

The Brand Graph is powered by an algorithm that predicts millions of new prospects.
On average, your Brand Graph exceeds 20 times the audience size of your existing brand loyalists.

Today's marketing environment is powered more by social influence than any of us imagined.
Brand Graph insights help you take action against the social engagement, influence, and interests of your consumers and prospects.

Use your Brand Graph to inform cross-media marketing decisions, such as the impact of broadcast media on online campaign performance.

You can also market to consumers in your Graph via online brand or direct response campaigns on premium sites, dynamically optimized to meet goals and address attribute changes over time.

Sizable gains in awareness, favorability, and intent occur when you market to consumers in your Brand Graph.

1. Over 56% lift vs. the control

2. Over 31% lift vs. the same creative shown to  consumers not in your Brand Graph