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33Across today announced that it has acquired Tynt Multimedia, which provides publisher tools that analyze user intent and interest data for over 500,000 websites.
More than ever, advertising today is a game of Who Owns and Uses the Most Data. The social marketing analytics company 33Across this morning is adding a new treasure trove of data to its arsenal with the acquisition of Tynt, an analytics firm for publishers.
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The World's Largest Social Graph Attracts Top Notch Sales Talent02.06.12Press Release
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33Across Ramps up Sales Throughout the US with Three Key Hires - Maurice Moore, Courtney Kurland, and Todd Rankin.
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With Tynt buy, 33Across wants to be a user-data powerhouse02.04.12CNNMoney
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Ad-targeting company 33Across is acquiring link-tracking specialist Tynt Multimedia in an attempt to give publishers a leg up as they compete for advertising revenue against platform providers such as Google, Yahoo and AOL.
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Industry Update: Yahoo and more02.03.12iMedia Connection
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33Across announced it has acquired Tynt Multimedia. 33Across now has the largest social and interest graph in the world, reaching over 1.25 billion users.
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Social Graph Drives Brand Lift, Direct Response Ad Metrics02.02.12MarketingProfs
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Ad campaigns that target consumers on the basis of their social media activities and interest-based connections—or Brand Graph—perform better than ads without such targeting capabilities, and they generate large gains in brand lift and key direct-response metrics, according to a study by 33Across.
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U.S. firm buys Calgary's Tynt Multimedia01.28.12Calgary Herald
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U.S. company 33 Across, that analyzes social marketing information, has bought Calgary's Tynt Multimedia, which plays a similar role for publishers, such as newspapers.
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33Across Buys Online User Intent Analyst Tynt01.26.12Daily Research News
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US-based 33Across - which uses proprietary technology to build a unique 'brand graph' for each of its clients - has acquired Tynt Multimedia, whose tools analyze user intent and interest data for more than 500,000 web sites.
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33Across Expands Social Ad Targeting With Tynt Acquisition01.25.12Forbes
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More than ever, advertising today is a game of Who Owns and Uses the Most Data. The social marketing analytics company 33Across this morning is adding a new treasure trove of data to its arsenal with the acquisition of Tynt, an analytics firm for publishers.
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Social Ad Targeting Firm 33Across Buys Publisher Tool Tynt01.25.12AdWeek
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33Across Acquires Publishing Data Goldmine Tynt Acquisition expands 33Across' data footprint to 1.25 billion people.
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Bloomberg West Interview with 33Across CEO Eric Wheeler01.25.12Bloomberg TV
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Eric Wheeler, chief executive officer of 33Across Inc., talks about Google's Inc.'s changes to its privacy policy, and Internet advertising and marketing.
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Social Ad Guys 33Across Buy Copy/Paste Guys Tynt01.25.12Techmeme
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33Across, an ad tech start-up that specializes in social data, has picked up Tynt...
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33Across has acquired Tynt Multimedia01.25.12Fortune
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33Across, a New York-based social targeting platform, has acquired Tynt Multimedia, a Canadian provider of publisher tools that analyze user intent.
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With Data, Better to Own Than Rent01.25.12Digiday
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The Web is not short on data. There's tons and tons of it sloshing around.
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33Across’s Wheeler talks about Internet advertising and marketing, acquisition of Tynt01.25.12Washington Post
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Eric Wheeler, chief executive officer of 33Across Inc., talks about Google's Inc.'s changes to its privacy policy, and Internet advertising and marketing.
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33Across and Tynt Team Up to Extend Social Graph Insights01.25.12ClickZ
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Social graph plotter 33Across has acquired Tynt Multimedia, which provides publisher tools that analyze user intent and interest data for more than 500,000 websites.
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33across Buys Tynt In Effort To Marry Data And Targeting For Publishers01.25.12Paid Content
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Today, social analytics company and ad network 33across announced the acquisition of Tynt.
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Tynt Deal Could Make 33Across Irresistible to Microsoft01.25.12E-Commerce Times
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Brand graph company 33Across announced Wednesday it has acquired Tynt, a company that tracks user behavior for publishers.
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Marketing Firm 33Across Aims for Publishers with Tynt Acquisition01.25.12Folio
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In a stock-based transaction, "social graph" marketer 33Across purchases Tynt Multimedia.
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Tynt Acquired By 33Across01.25.12Silicontap
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San Francisco-based Tynt Multimedia, a developer of software used to analyze the social habits of web visitors, has been acuqired by 33Across.
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Social Graph 33Across Acquires Tynt, Reaches 1.25 Billion Users01.25.12ADOTAS
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Today, social ad targeting company (and self-described "social graph") 33Across announced it had acquired Tynt Multimedia, a company that creates software that analyzes user engagement for online publishers.
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33across Acquires Tynt And Signal From The Sell-Side01.25.12AdExchanger
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Today, social analytics company and ad network 33across announced the acquisition of Tynt, a sell-side analytics tools company that aggregates data to tell publishers about their audience, protect their content and even leverage search engine optimization to drive traffic.
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With Tynt buy, 33Across wants to be a user-data powerhouse01.25.12GigaOM
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Ad-targeting company 33Across is acquiring link-tracking specialist Tynt Multimedia in an attempt to give publishers a leg up as they compete for advertising...
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33Across Acquires Tynt In Deal To Create Social Analytics Giant01.25.12Dow Jones VentureWire
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33Across Inc. has acquired Tynt Multimedia Inc. in an deal designed to track the likes and dislikes of 1.25 billion users and share that data with top brands...
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The Daily Start-Up: Versant Ventures Aiming For $250M In Next Fund01.25.12The Wall Street Journal
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33Across has acquired Tynt Multimedia in a deal designed to track the likes and dislikes of 1.25 billion users and share that data with top brands.
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Social ad startup 33Across buys Tynt, taps into the power of copy and paste01.25.12VentureBeat
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Like a match made in social data heaven, social ad targeting startup 33Across announced today that it has snapped up Tynt Multimedia, a company that helps publishers track reader engagement through the age old technique of copy and paste.
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Social Ad Guys 33Across Buy Copy/Paste Guys Tynt01.25.12All Things Digital
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33Across, an ad tech start-up that specializes in social data, has picked up Tynt, the start-up that publishers use to track their content when readers copy and paste their stuff.
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33Across Bulks Up with Tynt Purchase01.25.12peHUB
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Venture-backed behavioral advertising company 33Across Inc. announced this morning that it has acquired VC-backed Tynt Multimedia Inc. for an undisclosed amount.
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Brand Graph Meet Interest Graph: 33Across Acquires Tynt, Becomes 'Bigger' Than Facebook01.25.12MediaPost
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33Across, a social data analytics company that has cultivated a humongous database to help marketers target online advertising at their so-called "brand graph," has acquired TYNT
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33Across Acquires Social Publishing Giant Tynt, Making Them The Largest Social and Interest Graph In The World01.25.12Daily Disruption
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Previous "Disruptor of the Day" recipient 33Across, uses proprietary technology to build a unique Brand Graph for each of its 350+ customers, including VISA, British Airways, and Jones New York.
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33Across Acquires Tynt To Become Social Data Powerhouse01.25.12TechCruch
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Social ad targeting company 33Across just announced that it has acquired Tynt.
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33Across Acquires Social Publishing Data Giant Tynt01.25.12Press Release
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33Across is Now the Largest Social and Interest Graph in the World
33Across today announced that it has acquired TyntMultimedia, which analyzes user intent and interest data for over 500,000 publishers.
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Web Stops, Slows For SOPA; Kenny As Yahoo! Chairman?; Criteo Extends Reach With BrightTag01.19.12AdExchanger
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33across has released a new infographic that incorporates insights from its "Brand Graph" and highlights audience attributes across Automotive, CPG and other verticals of interest.
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Data Reveals Social Graph Impacting Brand 'Lift,' As Well As Direct Response01.18.12MediaPost
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In what may be the most robust and detailed data analysis on the impact the social media connections of consumers have on the effectiveness of advertising and brand metrics released to date.
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The Brand Graph™ Q3-Q4 2011 Category Insights01.18.12Press Release
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Today, 33Across released Brand Graph marketing performance findings from Q3 & Q4, 2011.
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Trends you can't ignore: Social TV and word-of-mouth01.06.12iMedia Connection
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It was a phenomenal year for digital advertising. Budgets continued to shift online toward more measureable initiatives, marketers began tapping "big data" for customer insights, and social's role expanded to influence every crevasse of marketing.
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Disruptor of the Day: Eric Wheeler, Greg Levitt & 33Across – Leading Brands In The Next Phase of Social Marketing01.02.12Business Insider
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The ubiquity of the internet has monumentally revolutionized how we interact with each other, and has changed the way company's manage their branding strategies.
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Ride word-of-mouth movement01.01.12Direct Marketing News
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The turn of the calendar year inevitably incites end-of-year reflections and New Year resolutions. Many times, to welcome in the new, we've got to let some things die.
NEWS ARCHIVE
2011
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10.01.11Marketing Voices09.20.11AdAge09.13.11CBS Marketwatch09.13.11CBS Marketwatch09.06.11AdExchanger08.17.11CBS MarketWatch08.16.11Mediabistro01.05.11AdExchanger
2010
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12.15.10Press Release
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