Up to 90% browser addressability without cookies or technical deployment
Seamless monetization with better viewability, longer time-in-view, and deeper engagement
Scaled audiences based on rich data signals to enable tailored messaging
Creates value for unauthenticated inventory with tailored messaging capabilities
Matches addressable IDs and audiences so buyers can recognize and bid on quality inventory
Just like publishers need advertising revenue in order to create great content, consumers need transparency and privacy controls. Lexicon gives consumers and publishers the ability to manage their preferences in a rapidly changing regulatory environment.
Works seamlessly across authenticated and unauthenticated traffic by mapping multiple partner identifiers
Common reference point for addressability while supporting consumer and publisher privacy choices
Real-time identity resolution at programmatic scale
Real-time curated addressable audiences segmented by interest, context, vertical performance, and retargeting
Ready-to-use vertical segments built from cookieless interest signals, bidding intelligence, and historically top-performing inventory using machine learning and business intelligence for a specific vertical
Broad audience groupings based on current site context
Built to be seen, Impact Ads boost site viewability and performance without being intrusive to the viewer
Unlock video demand for outstream and instream formats from top partners with your Prebid integration
Seamless monetization at programmatic scale
Proprietary header bidding technology
Flexible Integrations
One piece of code to launch 33Across Impact Ads across your site with full control
Access unique opportunities to drive demand through the header with our Viewable and Impact header bidding adaptors
Improve user experience with a fast, direct connection to 33Across’ premium demand
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