Verticals

Advertisers Continue to Invest in Cookie Alternative Inventory

Cyber Weekend 2024

Reports

Programmatic Cookie Alternative Trends Report

Vol. 9—Q3 2024

eBooks

Understanding Cookieless Measurement

eBooks

Verticals

Holiday Retail Insights: Key Consumer Trends to Guide Your Holiday Advertising Strategy

2024 Holiday Retail

Reports

Programmatic Cookie Alternative Trends Report

Vol. 8—Q2 2024

Verticals

Finance Insights: Key Consumer Trends to Guide Your Advertising Strategy

Finance Insights

Reports

Programmatic Cookie Alternative Trends Report

Vol. 7—Q1 2024

Verticals

Travel Insights: Key Consumer Trends to Guide Your Advertising Strategy

Travel Insights

Reports

Programmatic Cookie Alternative Trends Report

Vol. 6—Q4 2023

Verticals

Spring Cleaning & Home Upgrades: Key Consumer Trends to Guide Your Advertising Strategy

2024 Spring Cleaning

Verticals

Record-Breaking Thanksgiving Weekend | Greater Investment in Cookie Alternative Inventory

2023 Cyber Weekend

Reports

Programmatic Cookie Alternative Trends Report

Vol. 5—Q3 2023

Videos

How to Scale with Alternative Identifiers

APS Webinar

Verticals

3 Cookieless Observations For Retailers in Q2

Q2 2023

Reports

Programmatic Cookie Alternative Trends Report

Vol. 4—Q2 2023

Reports

Programmatic Cookie Alternative Trends Report

Vol. 3—Q1 2023

Case Studies

Regional News Group Sees Immediate 165% Cookie Alternative Revenue Lift from Lexicon

Lexicon Case Study

Case Studies

Underdog Media Monetizes Unaddressable Supply with Lexicon

Lexicon Case Study

Reports

Programmatic Cookie Alternative Trends Report

Vol. 2—Q4 2022

Verticals

Cookieless Spending Soars for Retailers During the Holidays

2022 Cyber Weekend

Reports

Programmatic Cookieless Trends Report

Vol. 1—SEPT 2022

Case Studies

Unaddressable Revenue Outpaces the Cookie for DailyMail.com with Lexicon

Lexicon Case Study

Case Studies

Factinate Increases Cookieless Revenue with Lexicon

Lexicon Case Study

Case Studies

How Lexicon Increases Buying Power for DSPs

Lexicon Case Study

Case Studies

Cookieless Supply Drives Programmatic Revenue Growth for Shinez

Lexicon Case Study

Case Studies

How Lexicon Improves Cookieless Monetization for Publishers

Lexicon Case Study

Case Studies

How Lexicon Drives Cookieless Revenue for a Comscore Top 50 Publisher

Lexicon Case Study