3 Retail Trends to Look Out for this Black Friday/Cyber Week
Black Friday and Cyber Week are officially here – both of which bring some of the…
Lexicon for Demand-Side Platforms
Simplify Cookieless Advertising
Powerful identity resolution technology resolves browser agnostic environments to let you engage with customers while respecting their privacy.
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Targetable Inventory
Engage with under-targeted users to significantly increase campaign performance
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Cookieless Users
Target unaddressable inventory and track attribution using 33Across’ identity resolution technology
High Cookieless
Match Rates
Create new pools of users for client campaigns with average match rates of 80%
Client Success
Learn How 33Across Customers are Turning Their Unaddressable Inventory into Programmatic Revenue
Lexicon Case Study
Unaddressable Revenue Outpaces the Cookie for DailyMail.com with Lexicon
performance and highlights
Lexicon’s Immediate Effect on Demand
80%
Cookieless Match Rate
50%
Lower CPMs
2X
Share of Voice (SOV)
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