eMarketer: Ad Measurement Trends H2 2023
eMarketer reports on how as third-party cookie signals begin to weaken, advertisers are adapting their…
Lexicon for Demand-Side Platforms
Simplify Cookieless Advertising
Powerful identity resolution technology resolves browser agnostic environments to let you engage with customers while respecting their privacy.
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Targetable Inventory
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Cookieless Users
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High Cookieless
Match Rates
Create new pools of users for client campaigns with average match rates of 80%
Client Success
Learn How 33Across Customers are Turning Their Unaddressable Inventory into Programmatic Revenue
Lexicon Case Study
Unaddressable Revenue Outpaces the Cookie for DailyMail.com with Lexicon
performance and highlights
Lexicon’s Immediate Effect on Demand
80%
Cookieless Match Rate
50%
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2X
Share of Voice (SOV)
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