33Across has over 15 years of experience building identity resolution technology, programmatic monetization, and audience segmentation through big data and a global first-party publisher foundation. Future-proofing the industry’s addressable infrastructure, 33Across provides direct access to critical signals that power privacy-safe programmatic transactions for supply-side platforms, demand-side platforms, publishers, data companies, agencies, and everything in between.
Our code on 800,000 sites combined with our scaled supply-side platform gives us the largest addressable footprint
Integrating with Lexicon gives our partners access to an addressable infrastructure across the ecosystem without investing in months of development
Our direct publisher integrations and ad tech partnerships increase your scale and make onboarding a breeze
Consumers and publishers can manage their preferences in a rapidly changing regulatory environment
Get those b-ball shoes ready – March Madness is nearly here! It’s time to start prepping your game plans to win over passionate college hoops fans. But with so many brands vying for attention, how will you outmaneuver the competition? The answer is…
Addressability and data were top of mind during CES, especially considering that third-party cookies will die out in 2025 and cookieless environments like CTV continue to explode with opportunity. Faced with signal loss, advertisers need to find ways to create…
As digital advertising moves beyond third-party cookies, brands need to embrace more effective and innovative audience strategies to capture shopper attention across TV (CTV), out-of-home (OOH), gaming, audio, and…
Get those b-ball shoes ready – March Madness is nearly here! It’s time to start prepping your game plans to win over passionate college hoops fans. But with so many brands vying for attention, how will you outmaneuver the competition? The answer is…
Addressability and data were top of mind during CES, especially considering that third-party cookies will die out in 2025 and cookieless environments like CTV continue to explode with opportunity. Faced with signal loss, advertisers need to find ways to create…
As digital advertising moves beyond third-party cookies, brands need to embrace more effective and innovative audience strategies to capture shopper attention across TV (CTV), out-of-home (OOH), gaming, audio, and…
