A Conversation with John Whitmore of 33Across | AdTechGod™ Pod
John Whitmore, SVP of 33Across, is a guest on the AdtechGod podcast to discuss adtech’s past, AI’s future, and work-life balance. Dive into this insightful interview to hear …
33Across has over 15 years of experience building identity resolution technology, programmatic monetization, and audience segmentation through big data and a global first-party publisher foundation. Future-proofing the industry’s addressable infrastructure, 33Across provides direct access to critical signals that power privacy-safe programmatic transactions for supply-side platforms, demand-side platforms, publishers, data companies, agencies, and everything in between.
Our code on 800,000 sites combined with our scaled supply-side platform gives us the largest addressable footprint
Integrating with Lexicon gives our partners access to an addressable infrastructure across the ecosystem without investing in months of development
Our direct publisher integrations and ad tech partnerships increase your scale and make onboarding a breeze
Consumers and publishers can manage their preferences in a rapidly changing regulatory environment
John Whitmore, SVP of 33Across, is a guest on the AdtechGod podcast to discuss adtech’s past, AI’s future, and work-life balance. Dive into this insightful interview to hear …
Third-party cookies are going away, presenting challenges for programmatic advertising. 33Across CEO Eric Wheeler joins MarTech podcast to discuss this fundamental shift for marketers and how…
Get ready for the Q4 retail shopping frenzy —all brands competing for consumer attention across every platform. With so many deals in the air, standing out requires more. Sell-side targeting, which moves audience targeting upstream to the supply side, offers…
John Whitmore, SVP of 33Across, is a guest on the AdtechGod podcast to discuss adtech’s past, AI’s future, and work-life balance. Dive into this insightful interview to hear …
Third-party cookies are going away, presenting challenges for programmatic advertising. 33Across CEO Eric Wheeler joins MarTech podcast to discuss this fundamental shift for marketers and how…
Get ready for the Q4 retail shopping frenzy —all brands competing for consumer attention across every platform. With so many deals in the air, standing out requires more. Sell-side targeting, which moves audience targeting upstream to the supply side, offers…